Is Aerus the same as Electrolux?

In a way, yes and no.

The history between the two brands is admittedly a bit confusing—but we’ll try to simplify it the best we can.

Aerus started as the Swedish company Electrolux in the early 1920s. In 1924, they organized an American company to expand their operations into the US market, and they became a big name in vacuum cleaners for a good chunk of the 20th century.

However, in 2000, the American part of Electrolux was rebranded as Aerus to focus on offering a broader range of healthy living products; they became a separate entity from the Swedish company.

Today they operate independently of one another, but the roots of both the Aerus and the Electrolux brands as we know them today trace back to the original Swedish company.

When people inquire about Aerus Electrolux vacuums, they are often referring to the high-quality vacuum cleaners made today by Aerus, which for many consumers is still strongly associated with Electrolux’s longstanding brand recognition and legacy.

So what happened to Electrolux vacuum cleaners?

Electrolux vacuum cleaners haven’t disappeared. However, some of them got a new badge.

After the rebranding, Aerus has continued to make vacuum cleaners under the iconic “Lux” brand, while branching out into air purifiers and other health-focused home appliances.

But the Electrolux name is still out there, too; used by the original Swedish company for its range of home appliances—including vacuum cleaners.

This is because Aerus LLC—which was originally established to sell Swedish Electrolux products in North America—transferred the Electrolux trademark rights back to the Electrolux Group in 2000 and ceased using the Electrolux name and branding around 2004.

That means that the Electrolux vacuum cleaners that you buy today in the US are made by the Swedish Electrolux Group, while Aerus vacuums are made by the American Aerus company.

Is there a quality difference between Aerus and Electrolux vacuums today?

Both drawing from their common history and legacy of quality, both brands are regarded highly for their vacuum cleaners’ performance. However, their biggest strengths lie in different areas:

• Aerus vacuum cleaners, carrying forward the legacy of when they were still part of Electrolux, focus heavily on health aspects like air quality and allergen removal.
• Electrolux, with a broader range of home appliances, emphasizes innovation and versatility in their vacuum cleaners. Electrolux vacuums often feature the latest in suction technology, ergonomics, and user-friendly design.

Customer reviews and reports generally indicate that both Aerus and Electrolux manufacture durable and reliable vacuum cleaners, with longevity depending on the model and usage.

Satisfaction tends to be high for both brands, with the decision often coming down to specific needs—whether the focus is more on health and allergen removal or on technology and innovative features. However, it’s important to note that both brands get high scores across all these areas.

Is Aerus still making the Electrolux “Lux Classic”?

Yes, the Lux Classic is still being produced and available. While Aerus has introduced many new models and technologies since, it’s one of those iconic models that has stood the test of time for its durability and performance.

What Kind of Vacuums Does Aerus / Electrolux Make?

Aerus

Aerus’ current lineup includes both canister and upright models designed for various cleaning needs. Here’s a brief overview of some of their current models:

Canister Vacs

• Lux Guardian Platinum – Features a double HEPA filtration system, high-powered motor with automatic or manual suction controls, Smart System Indicator with LED Display, and comes with a complete accessory kit.
• Lux Legacy – Captures airborne contaminants with a high-efficiency electrostatic after-filter, has an electronic display for performance particulars including a full bag indicator, and its power nozzle self-adjusts its height for different types of carpet.
• Lux Classic – Includes a high-efficiency electrostatic after-filter for capturing fine dirt and particles, a power nozzle that self-adjusts between types of carpet, and an automatic cord winder for easy storage​​.

Upright Vacs

• Lux Heavy Duty Upright – Designed for durability and superior cleaning with an L-shape design, heavy-duty construction, and cleaner air feature​​.
• Lite Cordless by Aerus – This lightweight vacuum weighs only 11 pounds, features a long-life lithium battery for up to 45 minutes of full power, a Deluxe Touch Grip handle for comfort, and self-sealing HEPA-H12 media filter bags.
• Lite by Aerus – Weighs just 9 pounds, includes rubber wheels and a bumper to protect furniture, a headlight, a 35-foot quick-release power cord, self-sealing HEPA-H12 media filter bags, and a wood brush roll with squeegee for bare floor cleaning.

Electrolux

Electrolux manufactures a wide range of vacuum cleaners to suit various cleaning needs. Here are just some of the vacuums that Electrolux produces along with examples of models:

Canisters

• Electrolux UltraFlex Canister Vacuum – A versatile canister vacuum designed for powerful cleaning performance with adjustable suction control and a large dust capacity. It features a HEPA filter to capture allergens and a flexible hose for easy maneuverability.
• Electrolux UltraOne Deluxe Canister Vacuum – This premium canister vacuum offers advanced filtration, intuitive controls, and ultra-quiet operation. It comes with a range of accessories for thorough cleaning and boasts a sleek design for effortless storage.

Uprights

• Electrolux Pure F9 Cordless Upright Vacuum – A cordless upright vacuum with powerful suction and a long-lasting battery, ideal for versatile cleaning around the home. It features a multi-floor brush roll and adjustable settings for different surfaces.
• Electrolux Pure D9 Cordless Upright Vacuum – Another cordless upright vacuum designed for superior cleaning performance, featuring a lightweight and ergonomic design for easy maneuverability. It offers advanced filtration and intuitive controls for efficient use.
• Electrolux Precision Brushroll Clean Upright Vacuum – This upright vacuum is equipped with a self-cleaning brush roll for hassle-free maintenance and optimal cleaning performance. It’s suitable for various floor types and comes with convenient features for efficient cleaning.

Stick Vacs

• Electrolux Pure Q9 Cordless Stick Vacuum – A powerful cordless stick vacuum with advanced brushless motor technology for maximum suction power and efficiency. It features a slim design, ergonomic handle, and versatile attachments for thorough cleaning.
• Electrolux Precision Brushroll Clean Cordless Stick Vacuum – This cordless stick vacuum is equipped with a self-cleaning brush roll for optimal performance and minimal maintenance. It offers powerful suction, lightweight design, and intuitive controls for easy use.
• Electrolux Ergorapido Lithium Ion 2-in-1 Stick and Handheld Vacuum – A versatile stick vacuum that can also function as a handheld vacuum for quick cleanups. It offers lightweight portability, long battery life, and effective cleaning performance on multiple surfaces.

Robot Vacs

• Electrolux PUREi9 Robotic Vacuum – A smart robotic vacuum with advanced navigation technology and customized cleaning modes for efficient cleaning. It features a sleek design, long battery life, and compatibility with smart home devices for remote control.
• Electrolux PUREi9.2 Robotic Vacuum – A more recent iteration of Electrolux’s robotic vacuum lineup, featuring enhanced navigation capabilities, improved suction power, and upgraded connectivity features for seamless integration into smart home systems. It offers hands-free cleaning convenience with advanced cleaning algorithms.

Frequently Asked Questions (FAQ)

Where are Aerus / Electrolux products made?

The Swedish Electrolux has a global manufacturing footprint, and vacuum cleaners sold in the US today are manufactured in various countries, including China, Hungary, and the USA.

Aerus (formerly Electrolux Corp. USA) is headquartered in Bristol, Virginia. Aerus prides itself on quality, and a significant number of their products are made in the USA. Having their headquarters and a significant operational footprint here in the United States means they’re pretty serious about making sure their vacuums are nothing short of excellent and built to last.

How do I change the filter in an Electrolux / Aerus vacuum?

Changing the filter in an Aerus or an Electrolux model is usually pretty straightforward. Generally, you’ll want to:

1. Open the vacuum to access the filter compartment—this usually involves releasing a latch or turning a knob.
2. Remove the old filter. Take note of its orientation if you’re new to this.
3. Insert the replacement filter just how the old one sat. Make sure it’s snug and properly seated.

Close up the compartment, and you’re good to go.

Tip: Always check your user manual for model-specific instructions. Filters play a big part in keeping the air in your home clean, so you’ll want to get this right.

When should I change the vacuum bag in my Aerus Electrolux?

A good rule of thumb is to change out vacuum bags when they are about two-thirds full. You don’t want to wait until it’s bursting at the seams because that can affect suction power and even let some of the collected dirt and particles escape back into your home.

If you notice a decrease in performance or an unpleasant smell, it’s probably time for a change, regardless of how full the bag is.

Conclusion

Whether you’re a long-time Electrolux fan or considering your first purchase of an Aerus vacuum cleaner, both of these brands have a lot to offer in keeping your home clean and air clear.

So to sum up: If you find yourself sneezing in your home all the time, an Aerus vacuum might be better for you. Want a vacuum that can probably do your taxes? Electrolux might be the way to go. Either way, you’re getting a vacuum cleaner of exceptional quality.